Privacy Policy

LoyaltyWorx ("we", "us", "our") is committed to protecting your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). This policy explains how we collect, use, store, and share your personal information when you use our website, app, and services.

1. What information we collect

Depending on how you use LoyaltyWorx, we may collect the following types of personal information:

• Account information: name, email address, phone number, and password when you create an account.
• Usage data: stamps collected, cards held, rewards redeemed, programs joined, and businesses visited.
• Device information: device type, operating system, and app version to help us improve the service.
• Location data: approximate location (if permitted) to help you find nearby participating businesses. We do not store precise location history.
• Business information: if you register as a merchant or network operator, we collect business name, address, ABN, and contact details.
• Communications: content of messages you send to our support team.

2. How we use your information

We use your personal information to:

• Provide and improve the LoyaltyWorx service
• Manage your loyalty cards and stamp history
• Enable businesses to verify and issue stamps
• Send you service-related notifications (rewards earned, card completed)
• Respond to your enquiries and provide customer support
• Ensure the security and integrity of our platform
• Comply with our legal obligations

We will not use your information for direct marketing without your explicit consent, and you may withdraw that consent at any time.

3. How we share your information

We do not sell your personal information. We may share it with:

• Participating businesses: when you present your QR code for a stamp, the merchant can see your first name and the card being stamped. They cannot see your full profile or contact details.
• Service providers: trusted third-party vendors who help us deliver the service (hosting, analytics, payment processing). These parties are contractually required to handle your data securely.
• Legal requirements: if required by law, court order, or to protect the safety of users.

4. Data storage and security

Your data is stored on secure servers located in Australia. We use industry-standard encryption, access controls, and regular security audits to protect your information. While no system is completely immune to attack, we take reasonable steps to keep your data safe.

5. Cookies and tracking

Our website uses cookies to maintain session state and improve performance. We use analytics tools to understand how visitors use the site in aggregate — this data is not linked to individual identities. You can disable cookies in your browser settings, though some features may not function correctly.

6. Your rights

Under the Australian Privacy Principles, you have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your account and associated data
• Opt out of non-essential communications
• Lodge a complaint with the Office of the Australian Information Commissioner (OAIC)

To exercise any of these rights, contact us at privacy@loyaltyworx.com.au.

7. Children's privacy

LoyaltyWorx is not directed at children under 13 years of age. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

8. Changes to this policy

We may update this Privacy Policy from time to time. We will notify you of significant changes via the app or by email. Continued use of the service after changes constitutes acceptance of the updated policy.

9. Contact us

For privacy-related enquiries, contact our Privacy Officer at privacy@loyaltyworx.com.au or via our Contact page.